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How to use split testing



First specify two alternative texts in the subject line of the newsletter you wish to test.

Then enter the percentage of the total list to test out your two subject lines. Finally decide the time and date when the rest of the list should receive the same newsletter. Based on the response to the split-test, the remaining newsletters will automaticly be sent using the topic that got the best response.

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  • Dynamic “sending data” in eDM
  • New editor for eDM and PURL
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Table of content

  • FAQ
  • Print
    • Typical print work flow
    • Mass update (How to quickly create a webshop in Isave)
    • Merge print template with datalist or CSV
    • Linking Data to Templates
    • Adding a static document
    • Adding templates & documents
    • Templates - how to - checklist
  • ADS
    • Typical ad workflow
  • FILES
    • ARTICLES
  • PURL - Personal landingpage
  • eDM
    • Bounce
    • Setting up lead scores on contacts
    • Share on Social Media
    • An introduction to isave.eDM
    • Demographic data
    • Handling Subscribers
    • How to succeed designing your newsletter
    • Templates in isave.eDM
    • Export Excel to CSV
    • Delete duplicate rows from a list in Excel
    • Preview of eDM
    • Setting up an SPF Record (reduce SPAM rate)
    • eDM - Segmented content
    • eDM reports app for iPhone / Android
  • SYSTEM
    • Order mails
    • Company Info
    • Groups
    • Users
    • Address in basket
    • Customers
    • Specifications
    • Managing Suppliers
    • Jobs
    • Orders
    • My profile
    • Reports
    • Ads Archive
    • Deploying & Managing Client Microsites
  • Campaign
    • Setting up a campaign trigger
    • Setup Campaign
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  • Video
  • Upgrades

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